SM Store Launches Bigger Share Shoes Program

This October, SM has launched a bigger Share Shoes program in celebration of the 100th birth anniversary of its founder, Henry “Tatang” Sy, Sr.
Through 100 partner organizations and beneficiaries, the program aims to donate 20,000 pair of new shoes to students from public schools nationwide, up from 16,000 from 80 public schools last year. Customers are encouraged to make a positive change in the lives of underprivileged Filipino schoolchildren through a pair of shoes. For every P3,000 single-receipt purchase, customers have the opportunity to sponsor a brand-new pair of shoes for a student for only P100.
A decent pair of shoes makes a difference in the lives of many Filipino school children. In 2023, the Philippine Institute for Developmental Studies reported that poverty remains a major barrier to education, with many Filipino children lacking even the basic necessities like proper footwear.
By joining this collaborative effort for social good, customers are not just shopping — they are creating a lasting impact, extending hope and support to those in need. The act of giving a pair of shoes not only meets a basic need but also sends a message of encouragement to students, assuring them that through education their dreams will be fulfilled. SM Store invites its customers to provide more than just footwear but also a path to greater possibilities for Filipino students.