My City, My SM, My Crafts
My City, My SM, My Crafts campaign will have a stop at SM City Olongapo on December 04,-10 2014. This is the third installment of the My City, My SM campaign in SM’s host cities.
My City, My SM, My Crafts is a celebration of the traditional arts and modern Philippine design in the different cities where SM has malls. It is a take-off from the previous My City, My SM campaign which highlighted Olongapo’s tourism and My City, My SM, My Cuisine where the culinary specialties in the province took the spotlight.
The Department of Trade and Industry’s Bureau of Domestic Trade is our partner in the campaign, so as CITEM, the NCCA, and The Philippine Star together with the various local government units.
The campaign aims to promote the culture of our various host cities through craft, preserve dying crafts through workshops and contests, help increase livelihood potentials and create cultural exchange with the crafts of various cities.Please join us in our advocacy of promoting Philippine arts and crafts.
